Problem

Apps are hard. Organizations want to use native apps to curate, manage, and strategically deploy training and informational materials to their teams. But building and maintaining apps is complicated, often requiring an IT team and budget.

Solution

Make apps easier. We created a process to rapidly launch cutom branded iOS and Android apps. Each app is connected to the web based CMS. This allows organizations to curate and distribute multimedia content to any subset of their organization in real time.

Flip Card App

We used a deck of cards as a conceptual model
to structure content. Users can swipe between
cards or switch to a grid view to see
everything in the deck.

CXL App

Intuitive
Content Management

We consolidated the content management system to a single page.
From here, users can drag and drop to reorganize categories, decks,
and cards as it will appear on the app.

Interactions demo
mobile interactions

Custom Theme Variables

We built in flexibility for any brand. Theming variables
set in the CMS allow each organization to control the
look of their app.

Modular Content Builder

The modular card builder allows for multimedia
content to be added and reordered with
a drag-and-drop interface.

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Publish to the App

Content set up in the CMS pairs one-to-one with the custom app.
Content can be built out as a draft and published when it’s ready
to be shared.

Quiz Builder

Quizzes are easy to build and assign to users. Feedback can be given
to quiz takers after each question to promote comprehension.

Text input quiz question

Text Input

Option Select quiz question

Option Select

Matching Pairs quiz question

Matching Pairs

Quiz SettingsQuiz Settings

Quiz Results

Administrators can see real-time quiz results broken down
by quiz, team, and user. Quizzes keep users engaged and give
administrators valuable insights on performance.

quiz results example

User Management

Users and content are grouped into teams. This permission structure gives admins
straightforward content control without a bloated configuration.

User Management System

Sitemap

The sitemap demonstrates the structure of the app
and CMS as they work in tandem to deliver content to users.

CXL Admin Web AppCustom Branded App
Sitemap
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User Research

Philippe avatar

Philippe

Sales Specialist
Pain Points

As a salesperson I need to learn about a product line quickly, information must be available any time of day, usually while on-site with a customer.

Motivations

Save time, easily reference product content, single up-to-date source for information.

Mike avatar

Mike

Sales Team Manager
Pain Points

My team struggles with creating accurate quotes which leads to inefficient follow up communication and lost productivity.

Motivations

Alignment between team members, support for structured data, simple quote generation and review.

Laurie avatar

Laurie

Content Strategist
Pain Points

The hierarchy of our current content management system is too complex, it’s hard to navigate.

Motivations

Easy navigation of content, preview of the end user’s experience, control user access to content.

Color Palette

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Icons

  • 24 x 24 px
  • 2px stroke width
  • 2px corners border radius
  • Equal by mass
  • Equal circle elements
  • One big Icon family
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